For Immediate Release
SHURE PETS EXPANDS PRODUCT LINE WITH TWENTY-FIVE NEW ITEMS
Items include pet beds, gifts for pet lovers, breed specific items and apparel
 

Chicago, IL (November 2003) ~ Shure Pets®, The Premier Direct Seller of Pet Products is pleased to introduce more than twenty new items to its line of proprietary pet products.

Shure Pets® offers a unique business opportunity for pet lovers interested in selling a wide variety of beneficial, proprietary pet products and accessories. Shure Pets® is the leading supplier of pet products sold exclusively through a nationwide direct sales team made up of Independent Pet Consultants™.

“Since we launched the company in September 2003, we have received a tremendous amount of positive feedback from our Pet Consultants™, and suggestions for additions to our product line,” said founder Andrew Shure. “We take their input seriously and are pleased to introduce a variety of items that have been selected in direct response to our
Pet Consultants’™ recommendations.”

Pet Beds
Cuddler Bed ($35-$55) ~ The Cuddler is designed to trap and remove unpleasant odors that accumulate and build up in an ordinary pet bed. This pet bed will continue to smell fresh and cleanafter months of use and repeated washing. The revolutionary bedding system disintegrates odors inside while filtered fresh air passes through the exterior layer of the fabric. Faux Suede Trim completes the bed. The Cuddler is available in small 19” ($35), medium 25” ($45), and large 30” ($55).

Therapeutic Bed With Headrest ($65-$100) ~ This bed is made with extra thick, convoluted foam core that actually conforms to the body shape, weight and warmth of your dog. It is an excellent choice for canines who suffer from ailments and pain associated with joints, hips, arthritis, and aging. An insulated barrier provides protection from cold or hard floors. A headrest is built in and covered with cozy faux Sherpa that zips off for machine washing. The bed is available in blue or hunter green and in medium 30” x 40” ($65), and Large 36” x 45” ($100).

Catnapper ($30) ~ Cats love to sleep in the sun. This hammock bed has been created to conveniently mount on most window sills, giving your kitty a comfy place for his cat-nap. The Catnapper has been rigorously tested and can hold up to 35 lbs. It comes with a removable, washable faux fleece cover. Replacement covers ($15) are also available separately.

Other beds available from Shure Pets®:
SUV Pad ~ 36-42” x 42-54”, $70
Indoor/Outdoor Bed ~
small 27” x 36” ($27), medium 35” x 44” ($45), large 44” x 54” ($55)
Dognapper Circular Bed ~ small 36” ($70), medium 44” ($90), large 52” ($120)
Furniture/Car Throw ~60” x 60” ($55)

Dog Apparel
Party Necklace for Tiny Dogs ($21) — Let your dog be the belle of the ball with these flexible necklaces that feature two rows of rhinestones. The necklaces fit small dogs only and are recommended for neck size 7.5” - 9.5”. Available in pink, white with silver backing, white with gold backing, red, blue, purple and light blue.

Other dog apparel available from Shure Pets®:
Cardigan Sweaters ($45)
~ available in blue or pink in S, M, L or XL sizes

Items for Pet Owners
Pillar Candle, Breed Specific ($15) ~This vanilla-scented 6” tall x 2.5” diameter candle captures the realistic look and expressions of 115 different dog breeds and nine different cat breeds.

Treat Jar ($32) ~ Reward your pooch with a treat stored in this beautiful white porcelain pet treat jar with a black and white photo of your pet’s breed. Choose from 115 different breeds.

Furry Angel Memorial Candle ($15) ~ Commemorate and show your respect for pets who have passed away with this purple angel memorial candle that features a quote from Isla Paschal Richardson. Candle burns for three days.

Doormat ($25) ~ Wipe your paws before entering the house! These durable doormats feature handsome portraits of your favorite breed in three poses paired with their unique
paw prints. Doormats are 26” x 18” and are available in 30 different breeds.

Pet Health Record Book ($8) ~ Keep all of your pet’s records in one place. Record pages include photo pocket, pet’s in-fur-mation, owner, breeder, insurance, chip ID number, directory, emergency contacts, shelter, grooming, pet resort, appointments, allergies, medical history, vaccinations and adventures. Available in dog, cat and bird editions.

Dog Breed Sculpture Table ($135) ~ This authentic-looking canine table appears incredibly realistic from the elegant coat to the dogs’ expression and bright, sparkling eyes. The tables are meticulously de-tail-ed, reproduced in resin from the original sculpture and carefully hand painted. Beveled glass table top is 18” diameter x 20” high. Available in 13 different breeds.

Dog Sculpture, Breed Specific ($125) ~ This detailed figurine is incredibly realistic and accurate. Each sculpture is crafted out of cold cast resin and is hand-painted to replicate the physical characteristics of each dog and measures 12” - 17” in height, depending on the breed selected. Choose from ten different breeds.

Dog and Cat Biscuit Kits ($10) ~ Bake a batch of homemade treats for your precious pup or kitty! The kit comes with either all-natural dog or cat treat mix and a copper bone-shaped cutter in the dog kit and a fish-shaped cutter in the cat kit. Both are packaged in a burlap sack. Dog kit is available in garlic, chicken and peanut butter flavors. Cat kit is available in cheese and tuna flavors.

Other items for pet owners available from Shure Pets®:
Breed-specific Stoneware Mug ($10)
~ Choose from 115 breeds
Breed-specific Mini-plate ($7)
~ Choose from 115 breeds
Breed-specific Umbrella ($30)
~ Choose from 115 breeds
Breed-specific Denim Shirt ($46)
~ Choose from 55 breeds, available in S, M, L, and XL
Breed-specific Baseball Cap ($26)
~ Choose from 55 breeds
Scoop Coop ($11)
~ For keeping kitty’s litter box clean

Shure Pets® launched in September 2003 and has received inquiries from interested parties in more than 46 states. Currently, Pet Consultants™ are located in Illinois, Iowa, Pennsylvania, New York, Michigan, Florida, California, Tennessee, Kansas, Massachusetts, Texas, and Maryland.

Shure Pets® launched in September 2003 and has received inquiries from interested parties in more than 48 states. Shure Pets® is headquartered in Chicago, IL, at 1556 North LaSalle Street. For more information on the company, to schedule an interview with founder Andrew Shure, or to learn how to become a Shure Pets® Pet Consultant T , contact the corporate office via telephone, 312.944.3600; toll free, 888 SHURE PETS (888.748.7373); facsimile, 312.944.3750; email, info@shurepets.com; or visit www.shurepets.com.

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November 2003
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